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Strategy for Embracing the Conflicting Themes of Local Adaptation and Global Integration
https://iuj.repo.nii.ac.jp/records/461
https://iuj.repo.nii.ac.jp/records/461fdcb7525-31fa-48a5-8e10-5f052535930d
名前 / ファイル | ライセンス | アクション |
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2011-11-01 | |||||
タイトル | ||||||
タイトル | Strategy for Embracing the Conflicting Themes of Local Adaptation and Global Integration | |||||
タイトル | ||||||
タイトル | Strategy for Embracing the Conflicting Themes of Local Adaptation and Global Integration | |||||
言語 | en | |||||
言語 | ||||||
言語 | eng | |||||
資源タイプ | ||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
資源タイプ | departmental bulletin paper | |||||
著者 |
若山, 俊弘
× 若山, 俊弘× 新宅, 純二郎× 天野, 倫文× 菊池, 隆文× Wakayama, Toshiro× Shintaku, Junjiro× Amano, Tomofumi× Kikuchi, Takafumi |
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抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | We present a new conceptual framework for managing conflicting strategic themes of local adaptation and global integration. The two themes conflict because local adaptation tends to value independence of local operations while global integration strives for concerted efforts for scale andscope economies. The conflicting nature of the two themes gets drastically intensified when developed economy MNCs enter emerging markets due to the vast difference between developed and emerging economies. The new conceptual framework proposed in this paper is based on Giddens' structuration theory and constructs a co-evolutionary perspective for managing the two themes. We illustrate the framework through the case Panasonic Home Appliances in China. | |||||
書誌情報 |
en : Economics & Management Series 発行日 2011-11-01 |